Fashion, Spending Power & Community Impact: Murphy Paschall of Black Paper Streetwear
By Lana Reid | December 07, 2022
As part of the Black Men Matter Series, Lana Reid sits down with Murphy Paschall, CEO of Black Paper Streetwear, to discuss fashion as a tool for economic awareness, community responsibility, and cultural expression. Murphy shares how apparel can be used to spark conversations around intentional spending, support for Black-owned businesses, and the broader impact consumer choices have on neighborhoods and communities. The conversation explores how fashion intersects with economics, culture, and social responsibility.

In this episode of The Male Perspective, Murphy Paschall examines the relationship between fashion, spending power, and community impact.
Murphy explains how Black Paper Streetwear was created as more than a clothing brand — it is a platform for commentary, awareness, and economic empowerment. He discusses how purchasing decisions influence local economies and why supporting Black-owned businesses plays a critical role in sustaining communities.
Throughout the conversation, Lana Reid and Murphy explore the concept of Black America’s spending power and how consumer behavior can either reinforce or challenge systemic inequities. Murphy shares why intentional spending matters and how clothing can serve as a visible form of messaging, resistance, and cultural expression.
The discussion also addresses the role of fashion in sparking dialogue around issues such as gentrification, policing, and community investment. Murphy reflects on how apparel can function as both art and advocacy, encouraging people to think critically about where their money goes and what it supports.
This episode highlights the power of fashion as a vehicle for awareness, economic education, and community engagement, reinforcing that what we wear — and where we spend — carries meaning and impact.
About the Guest
Murphy Paschall is the CEO of Black Paper Streetwear, a fashion brand rooted in social commentary, cultural expression, and economic empowerment. His work focuses on using apparel as a platform to encourage intentional spending and support for Black-owned businesses.
For more information on Murphy Paschall:
https://blackpaperstore.com/
https://www.instagram.com/blackpaperstore
https://www.tiktok.com/@blackpaperstreetwear
https://www.facebook.com/blackpaperstreetwear
About the Series
This episode is part of the Black Men Matter Series, highlighting Black men who are entrepreneurs, creatives, and leaders using business, culture, and innovation to drive community awareness and impact.
About the Host & Organization
The Male Perspective is hosted by Lana Reid, founder of Conversations in Color, a nonprofit 501(c)(3) grassroots organization dedicated to providing uplifting and community-building spaces of dialogue for Black voices.
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